About This Learning Path
Architect is Insider’s cross-channel journey orchestration engine. Learn to design, automate, and optimize personalized customer journeys powered by real-time data. This path equips both marketers and developers with the skills to deliver seamless, high-impact experiences.

Prerequisites
This certification is open to all skill levels. However, a basic understanding of digital marketing and customer engagement will help you get the most value from the program.

Earn Your Certification Badge
Prove your expertise by acing the final assessment with a score of 80% or higher. Earn your certification badge and proudly display it on LinkedIn, in your email signature, or anywhere you want to showcase your skills.